Turn a Eureka Park debut into U.S. media momentum.
Tandem builds CES PR programs specifically for startups exhibiting at Eureka Park — helping emerging technology brands sharpen their story, reach the right media, secure briefings and demos, compete for awards and convert a first CES appearance into lasting U.S. visibility.
CES results accumulated over the past 10+ years
A decade of technology launches.
Three ways to launch from Eureka Park with Tandem.
Tandem offers tailored CES support packages for startups exhibiting at Eureka Park, designed to meet a range of needs and budgets.
Starter
- 1 product / announcement
- Core pre-show media pitching
- Remote booth meeting coordination
- Press release + media kit creation
- Targeted U.S. startup / tech media list
- Live coverage reporting + wrap report
Launch
- 1 product / announcement
- Expanded media targeting + custom outreach
- Embargoed media briefings + demos
- Awards strategy + opportunity tracking
- Official CES publicity amplification advice
- Post-CES trend pitching
Impact
- 1 product / announcement
- Onsite media liaison + booth support
- One major media showcase included
- Full awards management
- Official CES publicity platform management
- Review / product seeding coordination
| Program element | Starter | Launch | Impact |
|---|---|---|---|
| Delivery | Remote | Remote | Onsite |
| Products / Announcements | 1 | 1 | 1 |
| Pre-Show Pitching | Core | ✓ | ✓ |
| Embargoed Briefings | — | ✓ | ✓ |
| Media Meetings / Demos | Remote | Expanded | Onsite |
| Awards Program | Add-on | Strategy + opportunity tracking | Full management |
| Official CES Publicity Platforms | — | Amplification advice | Full management |
| Media Showcase (Unveiled / Pepcom / ShowStoppers) | Add-on | Add-on | 1 included |
| Booth Interview Support | Remote | Remote | Onsite |
| Review / Product Seeding | Add-on | Add-on | Included |
| Post-CES Pitching | — | ✓ | ✓ |
| Coverage Target | 8+ | 15+ | 25+ |
Modular add-ons and international market extensions are also available.
Proof that emerging brands can break through at CES.
Withings — Becoming the Talk of CES
Challenge: Make a genuinely new at-home health concept break through the noise of CES.
Tandem approach: Positioned U-Scan as a major consumer-health innovation, supported by embargo briefings, demos, awards and broadcast outreach.
MAMMOTION — Winning the Most Competitive Category
Challenge: Stand out among 19 robotic mower brands while launching a broad 2026 portfolio.
Tandem approach: Targeted embargo briefings, proactive pitching, live demonstrations and an on-booth press conference.
UGREEN — Turning Multiple Launches into One CES Story
Challenge: Create clarity across AI storage, smart-home security and high-performance charging launches.
Tandem approach: Coordinated embargo outreach, advance briefings, press conference support and US/UK pitching.
NexLawn — From CES Newcomer to Category Challenger
Challenge: Break through against established robotic mower brands on its first major CES appearance.
Tandem approach: Embargoed launch outreach, awards pitching, hands-on demos, show-floor follow-up and broadcast opportunities.
NuraLogix — Making a New Health-Tech Concept Impossible to Ignore
Challenge: Debut the Longevity Mirror and make a new contactless health-monitoring concept tangible.
Tandem approach: Pre-show embargo briefings, live demonstrations, broadcast outreach and a CNET party activation.
Eli Health — Making Complex Science Consumer-Friendly
Challenge: Turn laboratory-style hormone testing into an accessible consumer-health story.
Tandem approach: Health, femtech and mainstream consumer-tech outreach with embargo briefings, hands-on demos and awards pitching.
Timekettle — Keeping an Established CES Brand Newsworthy
Challenge: Give media a fresh reason to cover an established CES exhibitor.
Tandem approach: Positioned the announcement around the evolution of AI-powered translation, supported by embargo outreach and awards pitching.
Discuss your Eureka Park program.
Tell us what your startup is launching at Eureka Park and what you want CES to achieve. We’ll help shape the right package, media strategy and timeline.
Discuss your Eureka Park program